Within the recent weeks, the campaign of Democratic Presidential nominee Senator Barack Obama of Illinois has come up with very original, creative, and highly potent ways of promoting and advertising the campaign. Perhaps the campaign of GOP Presidential nominee Senator John McCain of Arizona should take some notes.
There have been some instances in where the Obama campaign has really thought outside of the box.
It was a day ago in which Electronic Arts has confirmed that the Obama campaign has paid for in-game advertising in its racing game called “Burnout Paradise” for the Xbox 360. This is by far one of the most creative and original ways to promote a presidential campaign.
The Obama campaign has definitely changed the playing field. But, it does not stop at just video games.
The World Series is the most recent example. Yes, the Obama campaign has paid to broadcast a thirty minute campaign advertisement at the beginning of the World Series.
This is by far a very potent way to promote the campaign. However, the Republican National Committee (RNC) has attacked Obama for delaying the World Series for eighteen minutes because of the ad.
“It’s unfortunate that the World Series’ first pitch is being delayed for Obama’s political pitch,” according to Alex Conant, spokesman for the RNC. Conant adds: “Not only is Obama putting politics before principle, he’s putting it before our national pastime.”
However, it is unknown whether the ad will air or not. So far, Major League Baseball has agreed to air the ad before Game 6 starts. That is if a Game 6 of the World Series is necessary.
If there is a Game 6 of the World Series, we can expect to see a thirty minute Obama ad.
That is IF the World Series manages to get to Game 6.
But there is a question that needs to be asked: Is the RNC angry about Game 6 being delayed or is it angry that they didn’t think of the same thing?