In a few years, Twitter has become one of the most powerful social networks in the world with over 310 million monthly active users and 83% active users on mobile. Exploiting this tremendous user base, Twitter gives the opportunity to all advertisers to create and instantly share ideas and information with their customers and prospects, quickly, […]
KO drowns out the advertisers
KO pumps up his own volume I could list one obvious responsible choice for news and information. The only reasonable opinion that matters to me in the world of media and political diatribe is the repectable voice of Keith Olbermann. Not only is MSNBC the channel I tune in to for my nightly news, […]
Why Advertisers support Adsense
Google is the biggest search engine on the web. It controls over 40% of Internet searches, and with that it controls pay per click advertising (pay per click). PPC involves the advertiser paying a rate for every click through (CTR) in which the advertisers set. As their budget increases, their position increases, and as their […]
Companies Continue to Pull Advertisements From Facebook
The number of companies that are pulling advertisements from social media platforms is continuing to grow. A group of companies led by the Anti-Defamation League and the NAACP, want Facebook to stop promoting hate on their social media platform, and momentum is accelerating. Facebook’s share price is starting to experience downward pressure, its profit engine […]
Five Reasons Why You Should Invest in a VPN Service
The internet is evolving every other second. While it may benefit you in tons of ways, it can also become a serious cause to harm to your online data, especially when you’re not using any online security measure for its protection. One such online security measure is a VPN. The use of a VPN service […]
Case Study of an “Out of the box” media initiative
With hundreds of brands and companies competing to differentiate themselves, corporations have been branching out to new and unconventional ways to make themselves known. This was evident at the recent April Fool’s holiday where brands would ‘prank’ their target audience to garner attention. While certain brands would prefer to maintain their white shining armor, brands […]
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