In business, exposure is key to success. Simply put, the more people who know about your business, the more potential customers you can attract. Unsurprisingly, digital marketing has become increasingly important for small businesses. Yet, traditional marketing forms –– like ads on TV, radio, and billboards –– can still present tremendous value for ingenuitive business […]
5 Tips on How to Improve Employee Communication in Small Businesses in 2020
According to a Watson Wyatt study, companies are 50% more likely to experience low turnover when they communicate effectively. Only through effective communication can you build a foundation for success and employee happiness. Just how important is communication to your employees? Well, for one) checking in with your employees for just 15 minutes every week […]
This female in tech is changing the way businesses view workplace communication
Females in the tech industry are still a minority, but for one woman, she is paving the way with solutions for workplace communication and standing up for women in tech. Although “females in tech” is a phrase commonly used to reference the low number of women in STEM fields, “males in tech” is rarely used […]
Guide to Online Legitimacy for Businesses
Internet scams constantly flood the news, with industry group UK Finance claiming that in the first six months of 2018 alone, more than £500 million has been stolen from customers of British banks. What’s more, £145 million of this total was authorised push payment scams — a case of fraud were people are conned into […]
Are Regular Coffee Breaks Important for Businesses in the UK?
There’s no denying that coffee has become a great part of our daily lives, especially with the rise of fair trade coffee allowing us to indulge in flavours from around the world. Although Britain is a nation known for drinking tea, its consumption has in fact dropped by 19% since 2010, perhaps connected to an […]
Why Businesses Prefer Paid Over Free Advertising?
A dilemma that most business marketers face these days is whether to go for paid advertising or free. You have a budget. And to perform better than your competitors, you will have to align your marketing initiatives towards the best performing channels. And you have to accommodate everything in this budget. And, it goes without […]
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