The Supreme Court of India has given its nod to implement one common entrance test for admission into all medical colleges. The earlier system, in which different private and government universities conducted their individual tests for admission into MBBS and Post-graduate medical courses, would now be replaced with one single common eligibility-cum-entrance examination.
Political will and Nuclear Deterrence, Case Study of Surgical Strikes 1 and 2
The word Deterrence is derived from word Deter which means to stop, discourage (someone) from doing something by instilling doubt or fear of the consequences.Nuclear weapons are extreme weapons. A single nuclear bomb can destroy cities and can bring unbearable loss in both human and financial terms. Nuclear weapons are seen as the ultimate deterrence […]
Case Study of an “Out of the box” media initiative
With hundreds of brands and companies competing to differentiate themselves, corporations have been branching out to new and unconventional ways to make themselves known. This was evident at the recent April Fool’s holiday where brands would ‘prank’ their target audience to garner attention. While certain brands would prefer to maintain their white shining armor, brands […]
Major Study Finds Sugar Safe – Casts Doubt Over Sugar Industry Funding
Following this week’s publication of a study vouching for the safety of sugar — at or above current recommendations — there are concerns over the validity of industry funding once more. The study, entitled ‘The Scientific Basis of Guideline Recommendations on Sugar Intake’ was published December 19, based on research emanating from McMaster University, Canada. […]
MetaPack Study Shines a Light on the Shortfall Between Consumers’ eCommerce Delivery Expectations and Reality in the U.S. and Europe
Following a Negative Delivery Experience 38% of Consumers Say They are Likely to Never Shop With That Retailer Again Atlanta – November 2, 2016 – Today’s consumers say their online purchasing decisions are directly influenced by delivery and returns and the experiences they encounter. As the findings of this year’s MetaPack 2016 State of eCommerce […]
New Study Suggests that Children with Cardiomyopathy Gain Significant Benefits from Treating Entire Family
Just published in the Journal of Pediatrics, a long-term study initiated by the Children’s Hospital of Michigan DMC shows how more severe cases of pediatric cardiomyopathy-linked heart disease are associated with reduced “quality of life and functional status,” which can have a negative impact on families of the patients and thus contribute to poor outcomes. […]
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