BMW India has increased its manufactured capacity to 1700 to 3000 cars in one year. Peter Kronschnabl, President of BMW India, said the company had invested half-a-million Euros to increase the production capacity. Fielding a range of questions, he said any further scale-up in investment would depend on how the market evolved in India. The capacity increase was done through optimization of the production facility.
Nearly 45 per cent of BMW cars sold in 2008 were financed through BMW Financial Services, which had a tie up with ICICI Bank. Currently, BMW India had employee strength of 200. This number would go up considerably by the middle of this year