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HP Captures No. 1 Position in Asia Pacific

HP has announced that it took the No. 1 position in overall UNIX Server revenue in Asia Pacific (inc. Japan) in CYQ1, 2008 according to industry analyst firm IDC (1). HP captured 31.7% revenue market share of the Asia Pacific UNIX Server market in CYQ1, 2008. UNIX server revenues for HP in Asia Pacific (inc. Japan) grew more than 5 times faster than the overall UNIX server market growth on a Y/Y basis. The company also held the No. 1 positions in the High-end Enterprise and Midrange Enterprise segments of the UNIX server market in Q1 2008 garnering 41.2% and 34.4% of the market, respectively.
Customers’ requirements in terms of high-availability, security, scalability and virtualization were the major reasons for the growth of HP-UX in Asia Pacific. Companies across industries have been deploying business critical applications for core banking, payments, billing, mediation and ERP/SCM on HP Integrity Servers with HP-UX as operating environment. HP Integrity with HP-UX is also used extensively to power key Business Intelligence infrastructure projects in the region.
Other key drivers for the increase of UNIX Server revenue include a significant growth in migration projects from mainframes to HP Integrity, rapid implementation of blade servers including HP Integrity BL870c, and the adoption of HP Superdome servers.
“We replaced our mainframe systems with HP Integrity servers to reduce high operational and maintenance costs in managing hardware and software applications caused by proprietary legacy technologies,” said Mr Sang-Ho Yoon, General Manager, Information Strategy Team, Samsung Life Insurance. “The HP systems helped to move into next-generation data center environments by significantly reducing costs of more than US$30M over four years, while enhancing business agility and flexibility.”
In the x86 blade server market in Asia Pacific (inc. Japan), HP continued to lead, securing 40.3 percent unit shipments share in Q1 2008. HP’s x86 blade server shipments achieved growth of 39.1 percent year-on-year in Q1 2008. HP also led in the x86 blades segment in revenue terms, capturing 35.5 percent market share and recorded a Y/Y growth of 54.2 percent in Q1 2008.
By successfully delivering on its ‘blade everything’ strategy, HP blade servers continued to ramp up quickly as both enterprise and midsize customers significantly embraced the award-winning HP BladeSystem c-Class design to accelerate their business growth and keep their infrastructure costs in check.
“With significant performance, energy usage and cost advantages, it is clear why customers have adopted HP Integrity servers and HP BladeSystem to manage their growing workloads,” said Anthony McMahon, vice president and general manager, Enterprise Storage and Servers, HP Asia Pacific and Japan. “HP Adaptive Infrastructure solutions are the preferred choice for customers, delivering business benefits via risk mitigation, lower cost of ownership and a platform to help their businesses grow.”

Piyas Roy:
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