Web developers have gathered in Las Vegas for Microsoft’s annual Mix conference. Blogger and journalist Ewan Spence gives an overview of the talking points from the event.
"We are placing the internet at the centre of our strategy," was the key message that Ray Ozzie, chief technology officer of Microsoft, got over to the attendees at the company’s Mix08 conference in Las Vegas this week.
The annual "72 hour conversation" is where the Redmond based company sets out its vision and strategy for the next year.
The big picture driving Microsoft, explained Ozzie, was one of the internet and marketing shaping changes over every product line.
These changes should ensure that there is sufficient space for advertising to be presented to an increasing user base, both in the products and on community and content sites; incidentally this need for advertising space is one reason why Microsoft has shown an interest in Yahoo.