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    Categories: Opinion

OPEC

 

 

 

OPEC and High Gas prices

 

     OPEC and prices at the gas pump are hitting the headlines

again. This should not surprise savvy news readers.  Prices at

the pump start bouncing around every year, just about the time

Americans start making vacation plans.

 

     There is only one certainty when it comes to the oil

industry: change.

 

LET'S LOOK A LITTLE ABOUT THE HISTORY OF OPEC

 

     While OPEC and its voting members no longer are as powerful

as they used to be, when they decide to collectively swing their

paddle at American consumers' backsides, we still say ouch.

 

     I still remember the winter President Carter gave us a

lecture about sacrificing by keeping down the temperature and

wearing warmer clothes.

 

     Since that time, there have been massive shifts in the

aggregate oil market.  This includes massive shipments down from

the Alaskan pipeline and production from tapping into previously

reserve supplies.

 

     Then came the decade of the fuel-efficient cars.  Washington

dictated that we have fuel-efficient cars; and we did.  (Safety

standards were constantly pushed, but it was awhile before all of

the new regulations came together.)

 

     Ride share programs were promoted and lanes on many of the

California freeways began sporting odd figures which resembled

diamonds.  Americans did their share in trying to change their

commuting habits.   

 

     Times changed again and the world was feeling a little safer

and car designers went back to doing what they like doing --

putting out vehicles which are not as easy to crunch in crashes.

We now have the age of the mini van and SUVs. 

 

     None of the above takes away from one fact that consumers

and investors both seem to forget in between oil price headlines. 

The oil industry is one of the most volatile in the aggregate

world market (next to the money markets).  

 

     America is going to do its best to ensure that OPEC, in some

form, remains a cohesive force.  Dealing with individual member

countries to ensure a better deal for the American market would

create a politician's nightmare.  

 

     The other not so obvious reason that "we," as a country, do

our best to ensure the stability, or the lasting power of OPEC,

is that every time OPEC feels a crunch by market changes, oil

industry stocks take a nose dive and their lobby in Washington

D.C. goes to work to make our Congressmen and Senators' lives

miserable.

 

CONSUMERS VERSUS THE INVESTOR

 

     These two groups are different sides of the same coin when

it comes to who loses and who gains from oil industry changes.

 

     While consumers have been recent yelping over what they find

at the pumps, investors rub their hands together in glee over

anticipation of increased quarterly dividends or larger rates of

return on a sale.  The consumer versus the investor is a part of

an eternal saga when it comes to the oil market.

 

     Bottom line to the whole picture, however, is that America

needs to have a healthy energy industry in order to keep a

healthy economy.  Before we can cope with the hard boiled fact

that the oil industry moves up and down probably by more unseen

'winds' of nature than any other market in the global economy,

'we,' (the American public) need a little reminding about how the

laws of supply and demand work.

 

THE LAWS OF SUPPLY AND DEMAND, ETC.

 

     We all can understand that larger the supply of a good, the

less a seller is able to get at the cash register.  

 

     Even more important is to understand what happens to

consumers' buying habits when prices start spiraling up.

Reactions by consumers differ, depending on what type of

commodity is involved.  If we are talking steaks and evening

performances of the latest movies; all but hardboiled steak

eaters will change to chicken for awhile and movie goers will

start making matinees their preference. 

 

     When we are talking prices at the pump, motorists are going

to yell for awhile before having to go to the aggravation of

changing their habits.  (A fact which was never considered by the

Carter folks.)  Oil companies are aware they can push the

envelope at the pump awhile before losing customers.  

 

     Savvy consumers better their chances for staying a few

notches ahead of upward prices at the pump by keeping abreast of

the oil industry.  Options include:  plan driving vacations a

little earlier in the spring, right after the frost disappears. 

Then, of course, there is also the train.

 

     During the times of the year when pump prices make both you

and your wallet cringe, talk to your boss about flex time and the

possibility of telecommuting.

 

     If you are the type who likes to get involved, start a

letter writing campaign to your favorite lawmakers.  Let them

know that you unhappy that more has not been done towards pushing

alternative energy sources.  Start a website and talk about your

frustrations.  Gather others of like mind to start a newsletter

which deals with the energy markets.  

 

     Prices at the pump, are something, we can influence if we

are willing to work at it.  If we remain silent, our children

could be forced to face more problems than a few cold winters

with gas lines.  We are, as hard as it is for America to admit,

not self-sufficient when it comes to energy we need to keep this

country running.  We can make better choices.

 

-30-

 

 

 

 

 

 

Laura Bell: I have been a published freelancer since 1979. I have 350 bylines to my name. Along with this, I have been a PR consultant for a couple of dozen professionals. I have been a content provider and a columnist five times. My areas of expertise include: economics, business, entrepreneurship, business and relationships.
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