It’s one thing to suggest that Corporate True Believers are disinclined to live in the real world with the rest of us — but quite another to get such folks to at long last admit that everyone, but everyone, around them is the enemy by Donald Croft Brickner So — we’re not economists. […]
Avertising and Social Change
For years, we have been used to seeing a certain kind of advertisement- especially advertisements from the financial sector. The advertisements would exhort you to save, so that there was enough in the kitty for your daughter’s wedding and of course enough to fund your son’s education. The financial planner’s marketing buzz was to make […]
Coloring Your Business
"Colors, like features, follow the changes of the emotions" says Pablo Picasso. Emotions make great impact on advertising and marketing of products. Similarly color plays major role in marketing your product. I am not talking in the sense of marketing garments products or cosmetic products. Even in utilities and consumer durable products, it works. Selecting […]
Watch a movie that will lift your spirits
“No form of art goes beyond ordinary consciousness as film does, straight to our emotions, deep into the twilight of the soul.” – Ingrid Bergman, actor Anyone who has ever been moved to tears, laughter, anger or amazement by a movie will know what Bergman meant in that famous quote. Anyone who has ever […]
Manhattan’s Market Maker
Markets Manhattan’s Market Maker Evelyn M. Rusli, 10.25.07, 6:00 PM ET Rent for a one-bedroom apartment in Manhattan runs $2,600 a month. That’s serious cash, but it’s not enough to get a New York landlord’s attention. To get a lease on a Manhattan apartment, the consumer needs the talents of a well-connected broker who will […]
The Disadvantages of Adsense
As adsense becomes the most popular publisher program for Price per Click advertising, flaws and disadvantages still exist. Since its inception advertisers have chosen to advertise in search because they felt that visitors would be less targeted. This is a genuine concern and one that makes perfect sense. If you are visiting a website, and […]