Direct Marketing can bring many benefits to both buyers and sellers, whether it is employed as a complete business model (like in the case of Dell Computers) or as a supplement to a broader integrated marketing mix (like in the case of Hewlett-Packard of Sony). For buyers, Direct Marketing provides convenience, easy to use, and […]
Higher Temperatures and Energy Costs Generating Inspiration, Not Perspiration
Posted by Isabel Cowles to findingDulcinea As utility costs rise, many Americans have found creative solutions to staying cool. Instead of leaving the air conditioners running at full blast throughout the house, consumers have turned to ceiling fans, cold baths and, in some cases, even backyard windmills. Learning to do without air conditioning may become […]
India remains the undisputed leader in generating outsourcing billionaires
World may love it or hate it, but India remains the undisputed leader of outsourcing. According to a recent survey by Forbes magazine, five of the seven billionaires whose primary source of wealth is outsourcing are Indians. The other two, also Asians, hail from Taiwan. By definition, outsourcing is to purchase or subcontract from an […]
Power Generating Roads Made From Embedded Solar Panels – Issues & Possible Solutions
Electrical engineer Scott Brusaw was inspired to start the company when he heard Caltech solar energy expert Nate Lewis suggest that covering just 1.7 percent of continental U.S. land surface with photovoltaic solar collectors could produce enough power to meet the nation’s total energy demand. Is any research being done on solar collectors in roads? […]
Mythical modern Mumbai: Story of degenerating X`
The ‘modern India’, of which we hear so much these days, is basically a superimposed hypocritical modernism, imposed on the structures of age old totems, taboos, tradition and static values, which were left untouched by the winds of change Mythical modern in Mumba
How to Scale Your Business to Create Your Lifestyle
Each entrepreneur has a goal in mind when they start their business. Some want to conquer the world, while others want to turn their passion into purpose. But they all share a desire to grow an idea into an income that will support their lifestyle. Those lifestyle needs may differ between entrepreneurs. Yet few get […]