The Number of Mobile subscribers in India has been increasing by leaps and bounds.The major mobile service operators like BSNL, Airtel, Aircell, Vodafone, Reliance, Tata Indicom and Idea etc are vying with each other to increase the number of their customers, retain their existing customers by offering varieties of concessions and facilities to widen their […]
Google-Yahoo Deal May Spike Microsoft $31-A-Share Bid
Seattle, WA (Marketsblog) – In the midst of a hostile takover bid from software giant Microsoft, Yahoo has pulled a few of its own strings to come up with a deal with Google that includes using Google ads on Yahoo’s search engine. Although the current deal involves exposing Google ads to a mere 3 percent […]
Steve Ballmer To Go To Yahoo Shareholders To Push Deal
An article by Elizabeth Corcoran in Forbes.com, talks about Mr. NiceGuy Microsoft CEO Steve Ballmer getting tough on his bid for ailing Internet portal, Yahoo. Read on: "Dear Members of the Board (Yahoo): It has now been more than two months since we made our proposal to acquire Yahoo! at a 62% premium to […]
Google’s ‘Universal Search’ Ads May Be Harming Click-Through Rates
Google is on another “do no evil” advertising mission to reduce the number of ad-clicks while at once increasing the value of those clicks. Internet marketers are getting scared by this, as they quickly see less advertising space coupled with higher premiums. However, Google’s marketing department insists that fewer, but more premium, clicks equals more […]
Can the New York Times Company Remain Viable?
These are curiously masochistic days for the New York Times Company. Stumbling now into what will likely be a distracting proxy fight with an investor group that happens also to be their largest shareholder, there does not seem to be a correct decision coming from either their commercial or editorial divisions. Last week, the New […]
Murdoch Rescue Bid for Yahoo Sets Up Showdown With Gates
Rupert Murdoch’s News Corporation is negotiating to rescue the embattled internet company Yahoo through an alliance that could set up a heavyweight business showdown between the Australian-born media mogul and Microsoft’s Bill Gates. News Corp has begun tentative talks about merging its online division, which includes the social networking site MySpace, with Yahoo to create […]
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