Years ago my Mother and Dad retired to a cottage overlooking the Potmac River in Placid Bay, Virginia. The scene was one of the most beautiful views on the Potomac River where you could see for miles. Their place overlooked the Harbor View Yacht Club and we could sit in their living room and watch the boats come into the […]
Coloring Your Business
"Colors, like features, follow the changes of the emotions" says Pablo Picasso. Emotions make great impact on advertising and marketing of products. Similarly color plays major role in marketing your product. I am not talking in the sense of marketing garments products or cosmetic products. Even in utilities and consumer durable products, it works. Selecting […]
Women in Leadership : Are they any Different ?
Newsweek has in recent weeks been dealing with the subject of women in leadership roles and asking the question in various ways – what does it mean for a woman to be a leader? In what way, do they do things differently than men for instance?The coverage has been through feature stories as well […]
Open Up the Business Model: How Citizen Journalists Get Rewarded
About 50 million Americans have added their original content to the Internet’s bounty. Most haven’t seen a dime. Five of the ten fastest growing brands on the Web rely on users for content. Most, like MySpace, Flickr and Heavy.com, do not pay their contributors. But the tide may be changing towards systems of compensation. Interestingly, […]