There are countless metrics that inform your business decisions. Revenue, resource costs, and employee retention are all part of the equation. However, when it comes to your company’s success, your customers are in the driver’s seat. In 2021, customer experience (CX) is a key ingredient for business success. When customers have positive interactions at every […]
5 Tips For Accomplishing A Smoother Rebrand
Dunkin’ did it. So did IHOP. And Slack. They all rebranded in one form or another and lived to tell the tale. Not all companies earn kudos after taking the rebranding route, of course. Lots of them get D- grades from the public. At that point, they can try to make the best of bad […]
Why You Need Content Marketing Strategy For Your Ecommerce Platform: An Outlook
“Content is king” this is one concept that has been famous for a long time now. Truly, a website content, whether it’s text, images or videos, generates not only traffic and leads, but a serious amount of revenue as well. And that’s why content marketing is absolutely necessary for the development of eCommerce platforms. Applying […]
10 CRO Statistics to Help Improve Your Marketing Strategy
For most of the companies, Conversation Rate Optimization (CRO) appears as “too good to be true.” But for those who are serious about growth, these are golden pearls of knowledge.
Key Ways to Grow Your Venture Through Consumer Psychology
As a business owner, no doubt much of your day is spent analyzing information for ideas on how to improve sales and profitability results and coming up with strategies to streamline and innovate functions like sales, marketing and product development. To get your business where you want it to be, you in particular have to […]
Luxury Appliances Are Debuting At Bloomingdale’s And It’s A Big Deal
Bloomingdale’s – the famed upscale department store owned by Macy’s – has earned a reputation for selling designer clothing, handbags, and shoes. This American-only department store is widely recognized for its originality, innovation, and fashion leadership, according to Macy’s Inc. Until recently, they’ve never sold appliances and electronics in order to maintain their reputation. However, […]
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