Peter Drucker, the father of ‘modern management’ said ‘If you can’t measure, you can’t control it; if you can’t control, you can’t manage it”. If you can’t manage, you are simply wasting your effort and money both. This is true with your email marketing campaigns. You are simply wasting your marketing budget down the drain, […]
CD Sales Based on Album Artwork, Cover Design
Have you ever purchased a CD solely based on the cover design, or been attracted to an artist, band, producer or record label based on their logo, poster or web site? I know I have many times While it’s true that browsing for CDs from major distributor store outlets like Towers Records has ended because […]