We recently heard the news of brands like BHS and Austin Reed, which remained on the high streets of London for more than 200 years, having to shut down. There has not been an increase in offline retail revenue in the UK for a few years now, after the arrival of eCommerce into the world. […]
How to Get Your Home Ready to Sell and Attract Buyers
Selling a home is a major life event. Whether its spurred by a need to upgrade, downsize, or relocate to another city, packing up your life and passing on your house to another family is a big change. As big changes go, prepping your home for the market is among the most stressful and difficult […]
Apple’s CEO Attempts to Woo India
On Saturday, the chief executive of Apple Inc., Tim Cook met with Indian Prime Minister Narendra Modi in New Delhi. The Indian smartphone market may be challenging, but it is crucial for the growth of the smartphone maker and this meeting was yet another high profile engagement in the days long charm offensive led by […]
Shattering 7 Common Misconceptions About Marketing
According to the American Marketing Association, Marketing is “the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.” Its concept has evolved from the earlier orientations, which focused strictly on the product, the production, the sales, or the customers, into […]
Can you Make Money From MLM Companies? 7 Reasons You Should Think Twice
With a wide variety of options for online marketers to choose from, MLM marketing has become wildly saturated by novice online marketers thinking of it as a good source of income. Multi-level marketing is a good way to make commissions but thinking from a wider perspective, is this path the best to work with? Can […]
9 Most Effective Advertising Techniques
Creative advertising techniques are communication tools that a company uses to draw attention, engage minds, trigger emotion and change popular perceptions. All of these can result in clicks, calls, and customers. You can make stronger advertisements if you deploy techniques that will work best for your product or service, be it in the traditional, digital […]
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