WordPress is without doubt one of the most widely used content management system in the world. What is even better is the fact that it is an open source platform with limitless resources to help even the least technically advanced individual to excel with the platform. Introduced back in 2003, bloggers and non-bloggers have learnt of the many benefits of using the platform. This posts looks at the key reasons why you should consider using WordPress for your website management needs.
Save Money
The best thing about using WordPress is that you no longer need to involve your web developer every time you need to update your content. The platform allows you to edit your content yourself. Needless to say, this will help you save money which would otherwise have been spent working with designers.
In addition to that, you no longer need to keep redesigning your website’s layout from scratch. WordPress themes will make it easy for you to get designs that suit your needs. There are numerous themes available and most of them are free. If you are stranded on the design to use for your blog or website, you can get inspirations from these themes.
Great Accessibility
Another amazing thing about using WordPress is the fact that you don’t need to use your home computer to update your content or gain admin access. The platform is available worldwide and you can access the admin feature from anywhere in the world using a browser. You don’t need to install additional software or to change firewall settings. You only need your login details.
This accessibility makes it easy for you to manage your website from anywhere. In case of a problem, you don’t need to rush to your home computer. All you need is a computer with Internet access and you will be able to easily make the needed changes.
Better Communication
With WordPress, you don’t need to wait for your designer to get back to you. You also don’t have to rush to your home or office computer to make the needed changes. You can make the basic changes on your website immediately. This enables you to give your audience speedy response and current details.
Design Consistency
One of the most important things you need to do in web development is to maintain design consistency. This is often not easy especially when considering the different pages of your website require varying approaches. WordPress will help solve this problem for you.
The WordPress platform uses a themed approach in both design and layout. You can choose a pre-designed theme or have one custom made for your brand needs. The theme is then installed into WordPress files. Regardless of the number of pages you add to your website, the theme set up will assure that your site looks and feels the same. The theme will maintain design consistency and keep you from being distracted by multiple layouts.
Mobile Friendliness
In this modern age, creating a website that is not mobile ready will significantly hurt the success of your business. A great number of your regular visitors access your website using handheld devices that are of varying screen sizes. Failure to accommodate them on your website will definitely cost you valuable business. WordPress offers a great solution for this.
With WordPress, you don’t need to create two websites; one for desktop and another for mobile users. All you need is a single website that recognizes the device it is being accessed on and adjusts itself automatically. The content is configured to be viewed on desktop web browsers and on mobile devices.
Needless to say, a mobile ready website will boost your search engine rankings. Google presently favours websites that are mobile friendly in their ranking.
Improved Time Management
Not many platforms will allow you to schedule when posts will be published. WordPress offers this feature to give you better time management. Here, you can create content then schedule when they should be published. Whatever time or day you want, the content will be published. This means you can write 7-week e-courses and break them into 7 pieces that will be posted automatically at different intervals for the 7 weeks.
Easy to Create a Membership Site
There are many plugins provided by WordPress that you can use to make your work easier. One of these plugins is the full service membership plugins. This makes it easy to rollout a membership website. You can convert your site into a full service membership website.
Social Networking Friendly
Social media is crucial in on-line marketing. You have to integrate social media if you want to boost SEO and also to connect at a more personal level with your audience. WordPress makes it easy for you to do this.
With WordPress, you get to automatically integrate your posts with social media like Facebook, Twitter, and LinkedIn. With this integration, each new post can be featured on your social media page to inform your audience that you have added a new post. This will in turn increase traffic to your posts.
Integrate Media
WordPress is not all about text. You can add images, audio and videos to reinforce your posts. This gives more engagement and better return on investment.
SEO Friendliness
One of the key reasons why you should consider WordPress is because of its SEO friendliness. The platform has a construction of consistent and streamlined code with no excessive HTML codes. These are features found quite inviting in Google indexing. WordPress will accept the Google spiders and your posts can be customized for the most impact in search engine optimization. The platform will hence give you a higher search engine ranking.
There are many more benefits you get from WordPress. They range from the ease of use and search engine optimization to building blogs that are ready to go. All in all, before you start working on WordPress, it is imperative that you understand the user policy and also learn from the mistakes of other developers ahead of you.
Author Bio
Charlie Brown is a WordPress theme developer based in San Francisco. He offers his services to clients all over the United States and occasionally takes time to blog on better web development practices on wpdean.com.