Reliance Digital has partnered up with India’s leading Film and Entertainment magazine to launch a special calendar for the second year in succession. This year, the Reliance Digital Filmfare Calendar was launched by Bollywood Actress Chitrangada Singh at a glitzy function at the Auriga Restaurant in Mahalaxmi, Mumbai on 11th January. Speaking about the Filmfare calendar, Chitrangada said: “Filmfare has always been a part, whether it is a calendar shoot or Filmfare Awards. Filmfare is also an important property for the film industry as well.”
Filmfare has been the undisputed King of India’s film magazines and for over five decades has been giving reader a view of stars’ lives and has also captured some of the most iconic moments in India’s great film history. Reliance Digital is the consumer durables and information technology concept from Reliance Retail. Reliance Digital seeks to fulfill the dream of every Indian, be it through its nationwide network of conveniently located stores or through its presence on the web, by providing a delightful shopping experience of products & solutions and helping them bring home the latest & best in technology from the widest selection at the lowest assured price with complete peace of mind through lifelong support.
Jitesh Pillaai Editor Filmfare was quoted as saying, “It’s a blockbuster of a calendar. This glamorous calendar allows the fans to get a sneak peek into their favourite Stars’ digital basket. We are happy to be associated with Reliance Digital for our calendar, second year in a row.”
Reliance Digital has become one of the biggest players in India’s ever-growing retail industry. It’s also the fast growing retail chain. It was among the top five brands in the Brand Equity Most Trusted Brands 2012’ study. The new calendar launched in association with Filmfare features Shah Rukh Khan, KareenaKapoor Khan, Priyanka Chopra, Chitangada Singh, VarunDhawan all together, along with many other famous actors and actresses. In this, the stars also talk about their favorite gadgets and their love for technology. Many actors have also made appearances at Reliance Digital Stores and have professed to be fans of the chain.