<p>Reliance Trends, a subsidiary of Reliance Retail, the retail arm of Reliance Industries Limited has launched its first store in West Bengal’s Howrah District at Avani Riverside Mall. It will now spread the latest fashion trends in West Bengal too. This fashion apparel, luggage and accessories specialty concept of RIL is luxuriously spread over 20,000 square feet of shopping area. It offers more than 100 national and international brands, which include the best in the fashion and accessories industry.</p>
<p>The chief executive of Reliance Trends, Arun Sirdeshmukh said, “We are confident that even this store, with the latest fashion, high quality and very affordable prices, will be welcomed by our discerning consumers.”</p>
<p>Reliance Trends core value is ‘fashion at great value.’ It not only provides the best apparel and accessories from all over the world, but also offers its private label products for men, women and kids. It combines the latest fashion products with high quality and offers them for reasonably low prices, unmatched by anyone else in the industry.</p>
<p>Reliance Trends justifies the needs of all consumers. It offers ready to wear garments and also caters the needs of consumers who prefer to purchase for fabric and tailor their clothes. It aims at strengthening its foothold in Indian Apparel Industry, by expanding its presence all over the nation.</p>
<p>Reliance Trends is constant with its aggressive growth pattern and has expanded its retail presence by launching new stores in numerous cities and towns all over India. The store launch in West Bengal marks Reliance Trends’ 63rd store in India. It has previously launched Reliance Trends stores in Delhi, Gurgaon, Ghaziabad, Bangalore, Bhubaneswar, Hyderabad, Mumbai, Jalandhar, Ahmedabad, Kochi, Nashik, Indore, Vishakhapatnam, Chennai, Guntur, Thane, Vijayawada, Baroda, Mangalore, Jaipur, Ranchi, Nagpur, Mysore, Lucknow, Ujjain, Calicut and many other cities.</p>