Starting an eBay Store

EBay Stores help sellers maximize their revenue, and you can display all your listings in one convenient location. You are able to personalize and brand your eBay Store with a unique web address, and your monthly fee gives you access to all eBay Store tools that you can use to build, manage, promote, and track your business.

Here are the steps on how to open an eBay store:

1. You will first need to open an eBay seller account with a credit card on file. If you’re new to eBay, initial selling limits restrict how much you can sell for the first 1 to 3 months. After that period of time your selling limits will be automatically increased. If waiting is not an option, build up some good feedback your first month, and then make a request with eBay Customer Service.
2. You will need a verified PayPal account (you may want to open a PayPal Premier or Business account).
3. To open a Premium or Anchor eBay Store, your seller performance level can’t be below standard.
4. Choose a Store name. The name you choose determines your Store’s web address or URL.
5. Set up and design your eBay Store. Make sure your eBay Store is appealing, creative, unique, and easy for potential customers to browse and buy from. All of these factors will improve your chances for success.
6. You can open an eBay store as an individual or business. As an eBay Consultant, I usually recommend opening an eBay Business Account and PayPal Business Account if possible. This will give you higher selling limits from the start. It is not required but recommended if you intend to sell high volume. There are two ways to create an eBay store. You can do so using eBay’s built in design features or pay for an outside design company. Depending on your budget and goals you decide which is better for you.

Whether you are new to online selling, or an established online business, an eBay store is a great option to increase your customer base. As of January 2016, eBay has 162 million users, 250+ million daily searches, and 11 million searches per hour. You will have the opportunity to sell retail or wholesale, auction style or regular retail, and to reach customers both domestically and globally for the same price.