STORY’s Noble Initiative
STORY, Book Store has announced a grand initiative ‘Share A Story’ at its flagship store at Elgin Road which aims at encouraging donating books to underprivileged children. On the event, the renowned Tollywood actor Prosenjit Chatterjee was present with Master Arya Dasgupta, lead actors of the movie FORCE. Jayant Kriplani who is the famous theatre personality and veteran actor was also there to grace the event.
An initiative to reach out to deprived children
The noble initiative ‘Share a Story’ inspires children and also grownups of Kolkata to donate books for the children who are deprived of having books or reading. ‘Share a Story’ will be continued till November 22, 2014, with the distribution of books to city based NGO’s. Also to appreciate the efforts of all book donors STORY is providing certificates, gift coupons, discounts and gift vouchers for lucky draw winners, said Mr Sidharth Pansari, Chief STORYteller STORY & Managing Director, Primarc Group.
This initiative is also encouraging the city’s reading habits and literature admiration among children.
About STORY
STORY, a new bookstore on Elgin Road is an initiative by the Primarc Group of Companies. It is Eastern India’s Largest Standalone Bookstore covering an area of 15000sq feet. STORY aims to become the country’s best bookstore. Eventually a pilgrimage for all book-lovers STORY has a massive collection of books of all genres and a dedicated floor for children. Through innovative technology and outstanding customer service STORY provides more than 50000 titles. The best basket of collectible pens and writing accessories is available in the PEN & INK section. The art street section offers art material and accessories, gift it! Section has bountiful of special gift items, greetings section boasts of a wide range of all reasons greeting
Cards whereas the paper shop & amp; stationery section has a comprehensive range of house paper and stationery materials of different kinds.
About Primarc Group:
Primarc Group is a diversified dominant position in the retail & realty sector in Eastern India. Primarc owns and operates over 45 stores across various formats across East India. Its flagship Raymond shop at Poddar Court, Kolkata has consistently been the highest selling store in India for 16 years. Its realty division has recently pioneered the concept of environment friendly Green buildings across MIG & HIG segments in Bengal, with its flagship project Astitva being nominated as the first GOLD rated residential building in West Bengal by IGBC.