Newz Bangla, a Bengali daily newspaper adopts the same time tested news structure. I assume that the newspaper heads don’t want to torn up the news structure.They should know that as the newspaper is not a market leader in news, it may have little to lose in experimenting with unconventional news structure. Market leaders in news like Ananda Bazar Patrika, Bartaman, Pratidin may alienate some of their traditional viewers if they try to overhaul the existing news structures. Media manager or the Editor of the newspapers must remember that they should create self identity first. In the age of cut throat competitions, media both newspapers and TV channels in Calcutta should use vastly different approaches to attract readers and viewers specially younger ones who are not interested in news and current affairs. For this purpose, they should try to blend entertainment with news. Purists may criticized these efforts. But, the ultimate goal is to shore up revenues and create a self identity.
In Calcutta,I am sorry to say that local newspapers or magazines or TV stations follow the same thing.The structure of news has change a lot in recent years.In the era of multi media journalism,digital correspondents,solo journalists, why we stick to the time tested journalism? we should ask ourselves.
We should have knowledge that online research is an art and we must do it properly.Small or mid sized newspapers or magazines who could not afford to buy news from news agencies and other sources should not use copy righted materials.After all,plagiarism is not acceptable. They should use royalty free photographs from specialized websites.Similarly,they should only publish permissible articles.They must know that they can only use subscription based archival materials. Always remember that we can not or should not use copy righted materials. After all,plagiarism is not acceptable. For this purpose,they can use meta search or extreme search engines rather than Google or other popular search engines.As Journalists, we should know how to use the Internet properly.According to Theressa Collington Moore, the news researcher of WTSP TV,Tampa,Florida, Internet is a great source,but often informations are erroneous.
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