CBS Corp reached a deal to allow its Web videos to be carried by Yahoo Inc, part of a broader plan by the media company to add new outlets for its television shows.
The deal would have Yahoo join the CBS Audience Network, which already includes major outlets like Google Inc’s YouTube, Time Warner Inc’s AOL and Microsoft Corp’s MSN, as well as sites like Joost, Veoh, and Bebo.
The Audience Network offers short-form clips from CBS, CSTV and Showtime, and before the inclusion of Yahoo reached nearly 90 per cent of the Web. The clips are advertising-supported and free to consumers
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